Most people dream of being able to play a musical instrument. We develop outstanding products that enable anyone to achieve this dream. Our first product is flowkey: a revolutionary app for learning to play the piano. After our launch in 2015, flowkey quickly became one of the global leaders in its category, with more than 5 million users from over 100 countries. We are also one of the exceptions in the startup world, as we have been profitable from the beginning. This enabled us to go our own way and create a great culture.
Why join us
We believe that the best companies will help you live your life the way you want and become the person you want to be. Here is how we strive to do that:
- Flexible working hours: We only schedule a few fixed meetings every week—you're free to arrange the rest of your time in the way that best suits you.
- Remote work—and a beautiful office: We’ve found that it makes a difference whether we see each other in person or through a screen. That’s why we’ve put much love into designing our beautiful and spacious office in Berlin. At the same time, we deeply value freedom so we’ve set up our collaboration in a way that enables us to work from anywhere.
- Shared success: We distribute part of the company's annual profits among the whole team, on top of a competitive salary. This way everyone shares in our continuous business growth.
- Support for your growth: If you want to learn a new language, attend a conference, or pursue other self-development goals, we'll cover the costs—up to €2,500 per year.
- Love of music and a piano for your home: Whatever style of music you enjoy, you’re sure to find like-minded people among us. And you’ll get your own piano to play at home.
Your role and responsibilities
As our Paid Aids Specialist, you'll play a crucial role in our marketing team by leading the execution of our paid ads strategy. Together we will help more people around the world discover the joy of making music. We will contribute to the creation of new ads that touch the hearts of piano players and scale our efforts across multiple online marketing channels and countries.
Your tasks will include:
- Plan and execute advertising campaigns across various ad channels and countries, based on an excellent understanding of our market, target group, and KPIs.
- Find smart and creative ways to set up campaigns effectively, optimally distribute our ad budget, and scale it profitably.
- Create insights from analyzing the ad performance data. Based on this, you collaborate with the Creative team to constantly improve our ad creatives.
- Further develop the setup for monitoring the performance of our campaigns and constantly improve our ad tracking with Adjust, Google Analytics, and our data warehouse.
Requirements
- Experience in ad campaign management across multiple digital marketing channels, preferably Facebook / Instagram, TikTok, Apple Search Ads, Google or Youtube
- Proven communication skills, fluent in English and at least B1 German
- Deep understanding of ad trends and how to measure and monitor ad performance
- Strong analytical skills and experience with business intelligence platforms like Tableau, Superset, or Metabase
- Strong passion for music, and preferably some piano playing experience
- Bonus points: You are familiar with ad tracking and mobile attribution providers like Adjust, AppsFlyer, Branch etc.
How to apply
Please click on “Apply to Position” to send us your cover letter and CV through the application form. We look forward to meeting you!
